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Tag: Data Control

The evolution of precision technology has increased available data for producers. As a result, users want better access and better security, which raises a number of questions: Who sees what data? Where is data stored? How secure is the data? Who controls the data? And most important, who owns the data?

At Case IH, the answer is simple — farmers should own and control their own agronomic data.

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As a founding member of the Open Ag Data Alliance (OADA), Case IH takes data control and security seriously.  You should, too. And you can do that by asking tough questions of your precision technology provider. Do you know what questions to ask? We have plenty.

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Data is a hot topic for media, advocacy groups such as the American Farm Bureau Federation, equipment companies and producers. But what do data control, privacy and ownership really mean?

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