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Check out this video walk-around with Mark Burns, Case IH Marketing Manager for Application Equipment. Mark is at Farm Progress Show showing off just a few of the features of the all-new Case IH Patriot® 4430 sprayer. The Patriot 4430 is an industry-leading performer that makes an excellent addition to the Case IH Efficient Power family, delivering more horsepower in a more fuel-efficient package with its 8.7L engine equipped with Selective Catalytic Reduction (SCR) technology. It offers the most advanced spray technology available, and its improved Surveyor™ cab design makes the days – and acres – fly by in comfort.

Keep watching the BE READY blog and our YouTube channel to see more of the new Case IH products announced for the 2012 model year from Case IH.

Here’s a quick follow-up to our “Did You Hear? U.S. DOT Seeking Public Comment” blog post from back in July. At that time, we noted that the Federal Motor Carrier Safety Administration (FMCSA), an agency operating within the United States Department of Transportation (U.S. DOT), had issued a request for public comment on proposed regulations for farmers’ use of public roads. Among other things, the DOT was seeking comments on whether or not to require tractor and agriculture equipment drivers to have a commercial driver’s license (CDL) to operate machinery on the road.

According to the Associated Press,  agriculture organizations and lawmakers from farm states flooded Washington with letters opposed to the idea, which would have limited agricultural commercial drivers’ license (CDL) exemptions, and expanded the definition of “implements of husbandry or off-road farm equipment” to bring more vehicles and implements under jurisdiction of DOT.

In the end, regulators took these comments into consideration when they weighed their decision, and reached what seems to most in agriculture to be a sensible conclusion:

U.S. DOT Secretary Ray LaHood said that the FMCSA does not intend to propose any new regulations governing the transport of agricultural products, and that the agency has released guidance to states so they clearly understand exemptions “to allow farmers, their employees and their families to accomplish their day-to-day work and transport their products to market.”

Here’s a clear case where the voices of stakeholders were heeded, in this instance leading to a common-sense decision that lets America’s farm families keep doing what they do best.

The future leaders of production agriculture met in Des Moines, Iowa, the last week in July for the National FFA Organization New Century Farmer Conference. Forty-nine young people from across the U.S. participated in personal and professional development workshops, while networking with agriculture industry professionals.

In our quest to prepare this new generation of farmers “Be Ready” and embrace agriculture’s challenges and opportunities, Case IH helped sponsor the event. We hosted a dinner for the participants at the Case IH Training Center in Nevada, Iowa, and presented on new and technologies in farm machinery.

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Our post earlier this week, “Non-Ag Folks Just Don’t Understand” reminded us that the general public has limited and sometimes misguided information about farming.

“Agvocacy” is needed now more than ever, and farmers have the best opportunity to speak with a credible voice on issues that impact their businesses.

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Case IH employees are in the field every day

With two-thirds of the Case IH workforce based in the field, we truly do talk to farmers every day, so we know what a challenging growing season it has been so far.

That’s why we couldn’t resist sharing some good news!

According to this article, “USDA Chief Economist: Strong, Volatile Crop Prices Ahead” in TopProducer, USDA’s Joseph Glauber forecasts an optimistic outlook for agriculture over the next few years, thanks to record-level exports. (more…)

Case IH and several Wisconsin Case IH dealers are partnering with the University of Wisconsin-Madison’s Agricultural Research Stations as part of the company’s commitment to help agriculture producers “Be Ready” for the future. The partnership will allow research station staff, researchers and students a chance to use and learn about precision farming technologies and the latest ag equipment advances on the university’s hundreds of acres of research plots. (more…)

Check Out the New Case IH Online Experience!

Categories: From the Editor

Case IH is excited to announce the launch of our new Case IH North American website! But, before you check it out, we want to tell you about some of the changes that will help you during your visit:

  • More interactivity with Case IH products – Upgrades to the online Case IH product displays  bring tractors and equipment to life with 360-degree views, in-page video, and image galleries.
  • Mobile phone optimization – Your access to the Case IH website should never be limited just because you’re not by your computer. The Dealer Locator and Contact Us sections are mobile-optimized so you have fingertip-access to Case IH wherever you may be.
  • Easy-to-find dealer information – The Dealer Locator not only matches you to the closest dealer, but provides store hours, contact information, and links to their websites.

If you haven’t taken the time to explore the new Case IH website and features, we encourage you to take a look and see the options available to you. We’re always looking at ways of improving our online experiences, so please drop us a line if you have comments or suggestions!

1200 Series Early Riser 24-row planter

Planting Through The Mud

The late 2011 planting season, caused by the wet weather, has many North American crop producers working through less than ideal conditions in order to get crops planted within acceptable windows. Maintaining your planter for a normal planting season is one thing, but preparing your planter for muddy field conditions is another.

Chris Lursen, Case IH Crop Production Specialist for Early Riser planters offers several tips to help you increase your productivity and avoid getting stuck during this unusually muddy planting season.

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Bringing New Meaning to “Customer Driven”

Categories: From the Editor

Case IH Design Innovation: By Producers. For ProducersEvery manufacturer talks about “customer focus,” but at Case IH we believe we can really back up that claim. Why?

One example is our Customer Driven Product Development process, or CDPD. This week I’ve invited another Case IH expert, Bill Preller, to introduce you to CDPD. Bill has spent more than 10 years in various leadership roles in Case IH North America, and has been involved with the development and implementation of the CDPD process.

Case IH first employed the Customer Driven Product Development (CDPD) process in 2001. We had some ideas on how to improve our current crop production products, but we knew we needed to get to the root of producers’ needs, and who better to speak on the challenges producers face than the producers themselves?

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