It’s tough to understand something that’s tough to understand. So it’s no surprise that a new producer survey confirms widespread confusion about sharing and using farm data. Case IH is leading industry efforts to remove the complexity from data security and sharing.
There’s a good chance data breaches have affected you or someone you know. Although data breaches at financial institutions and retailers directly threaten our bank accounts and grab national headlines, how often do we think about data security on the job?
Data is a hot topic for media, advocacy groups such as the American Farm Bureau Federation, equipment companies and producers. But what do data control, privacy and ownership really mean?
Case IH – along with several other organizations – is supporting the recent launch of the Open Ag Data Alliance (OADA). Its mission is to ensure farmers have full data access, along with security and privacy. This video features OADA Lead Aaron Ault, who is a Senior Research Engineer for the Open Ag Technology Group with Purdue University and a farmer himself. (more…)
There is the potential to collect more on-farm agronomic data than ever before, and farmers need the hardware and software systems to share information. The most scalable solution is to enable hardware and software systems to communicate automatically through secure cloud services or tools, so that the data can be put to work in real time. However, many farmers share legitimate concerns about what will happen to their operation’s data and questions about who controls that data and how it will be used. (more…)